BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Maricopa SBDC - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://www.maricopa-sbdc.com
X-WR-CALDESC:Events for Maricopa SBDC
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Phoenix
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0700
TZNAME:MST
DTSTART:20200101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Phoenix:20210429T100000
DTEND;TZID=America/Phoenix:20210429T120000
DTSTAMP:20260501T194525
CREATED:20210322T230347Z
LAST-MODIFIED:20210412T144845Z
UID:4279-1619690400-1619697600@www.maricopa-sbdc.com
SUMMARY:The Great Marketing Turnaround Session 1: Target Market Update & Positioning Pivots for COVID
DESCRIPTION:Topic: Marketing and Sales\n\n— Does your Marketing Plan need a Booster Shot to fight COVID? \nJoin a group of fellow entrepreneurs\, small business owners\, and SBDC Analysts in this 2-hour workshop about adapting and updating existing marketing planning for pandemic times. Identify your core customer in ways that will help you better reach and persuade them.  Finding your unique selling proposition can enhance your customer messaging and expose new market segments.  In the workshop you will complete ACTIVITIES FOR YOUR BUSINESS that will jumpstart your thinking around customer development and retention and better position you in the marketplace. \n— This is the  first of three hands-on sessions designed to adapt and update existing marketing planning for pandemic times.  Each session includes guided marketing self-assessments for business leaders to apply to their own marketing challenges.   \nSpeaker(s): Heidi Kirkland\, Business Analyst \nPlease note: After you have complete registration\, you will be provided with an additional Zoom registration link. This registration must be completed to obtain your unique access link to attend and access this webinar. \n\nFee: No Cost \n\nRegister Now
URL:https://www.maricopa-sbdc.com/event/the-great-marketing-turnaround-session-1-target-market-update-positioning-pivots-for-covid-2/
LOCATION:Virtual
END:VEVENT
END:VCALENDAR